If you missed the MAGIC Show last month, you missed a partay! Dorinda Clark Colecelebrated the highly anticipated launch of her new line "The Rose Collection" in Las Vegas with an invitation only launch party at the Hotel. More than 200 customers and fans attended the stellar event which featured live performances from Dorinda and praise dancers, and a stunning fashion show unveiling the new aspirational brand. "I was so impressed with the turnout and the overall response from customers," said Dorinda Clark Cole. "This has been a dream come true for me because I have always wanted to express my pesonal style with my own clothing line." Clark also brought customers to tears with her powerful vocal performances at the MAGIC Show. "It was a party on the showroom floor," said Danny Golshan, President of Donna Vinci. "The Donna Vinci team hosted the BIGGEST praise party to date with customers and by-standers shouting for joy as Clark showcased her raw talent and spiritual gifts," said one conference attendee.
If you didn't have the opportunity to see the new line in person don't worry because the catalogs have shipped and you can place your orders now. But hurry because styles are leaving warehouse quickly. Contact one of our sales associates to learn more about The Rose Collection and all of our signature lines.
Don't miss the opportunity to get some of the hottest fashions at outstanding prices.
To learn more and place an order, please contact us at 1-800-320-4193. Thank your for your loyal support and patronage. Be blessed!What To Do When In A Sales Slump (pt.1)
Whether it's due to forces beyond your control, seasonal sales or a decline in foot traffic, many retailers will experience a slump in sales at some point. The following are a few simple ways you and your staff can improve your retail sales.
Advertise More - Just when you may think it's time to cut back the marketing dollars, you should probably be advertising more. It is wise to increase marketing efforts during slower sales periods because there is more competition and fewer consumer dollars. Consider newspaper ads, magazines, specialty publications and other forms of marketing.
Generate a Buzz - Whenever anything noteworthy happens within your business, send a press release to the media. The idea is to grab any free coverage possible. Get involved with community events. Consider hosting classes, meetings or other networking events in your retail store. Use a unique promotional event to generate a buzz about your business.
Examine Your Pricing Strategy - When purchasing and pricing products, be sure you've considered the cost of goods and that your retail shop is able to make a profit at that price point. Your product price should be competitive, but still profitable. Ultimately, the right price is the price the customer is willing to pay for the product.
We'll share more tips next month. So stay tune!
